Census is a comprehensive up-to-date database of the entire universe of optical retailer locations. It contains approximately 40,000 retailers - chains and independent operators – across the U.S. with detailed information about their practices such as contact information, what products are sold, the types of activities conducted, revenue estimates, whether doctors are on site, extensive demographic information related to their locations, and much more. Use Census to: See which locations you are selling to and which you are not Maximizes sales and marketing success by creating targeted customer profiles Simplify management of sales territories. Click here to see descriptions of all the fields listed in Census. NEW Census Online Website Click here to test drive. For more information contact Jennifer Zupnick, jzupnick@jobson.com, (212) 274-7164.